You can hardly imagine a successful business that doesn’t have a mobile application. Smartphones have become an essential part of our everyday life and have even replaced computers for certain groups of people. When you need to check the weather forecast, read a film review or order a pizza, do you wait for your laptop...
In the course of developing their projects, almost all founders sooner or later think about getting outside help. Many manage to find one or more mentors who are willing to share their experience and insights (sometimes even altruistically), but as a rule, these mentors have narrow expertise.
This is a waste of money and time. Until there is no income and/or customers, the startup and its idea are worth nothing, nothing at all. Even if millions have already been invested in it. And, therefore, there is nothing to share.
To correctly interpret the results on small amounts of traffic, it's best to test one thing at a time. For example, if you're testing creatives, the page that gets clicked on is the same for all creatives. Conversely, if the effective creatives are defined, you can test different pages.
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